Privacy Policy
Last updated: January 22, 2026
Note to Sellers: At ValidProfit, we understand that your store data is your business. We never sell your data, and we only access marketplace APIs with read-only permissions to calculate your profit margins.
1. Information We Collect
To provide accurate profit analytics, we collect the following types of information:
- Account Data: Name, email address, and password when you register.
- Marketplace Data: Order history, listing fees, and shipping costs retrieved via secure API connections (e.g., Etsy, Shopify).
- Usage Information: Data on how you interact with our tools and calculators to help us improve the platform experience.
2. How We Use Your Data
Your data is used strictly to power the ValidProfit dashboard and tools. This includes:
- Calculating net profit, ROAS, and marketplace-specific fees.
- Generating personalized business insights and tax estimates.
- Providing customer support and important security updates.
3. Data Sharing and Disclosure
We do not sell, rent, or trade your personal or business data to third parties for marketing purposes. We only share information with:
- Service Providers: Secure infrastructure partners (like hosting or database providers) who help us operate the site.
- Legal Obligations: Only when required by law to comply with valid legal processes.
4. Cookies and Tracking
We use cookies to keep you logged in and to remember your calculator preferences (like your default currency or marketplace). For a detailed list of cookies we use, please visit ourCookie Policy.
5. Data Security
We implement industry-standard AES-256 encryption for all data at rest and SSL/TLS encryption for all data in transit. Your marketplace API keys are stored in a secured, encrypted vault.
6. Your Rights (GDPR/CCPA)
Depending on your location, you have the right to access, correct, or delete your personal data. You can export your data or close your account at any time via your dashboard settings.